WELCOME TO THE FOUNDATION

The massive industrialization of agriculture has led to the paradox that most farmers, subjected to intensive farming, no longer feed their fellow citizens. The race for productivity, for export, and for the lowest prices, has resulted in the destruction of food-producing agriculture in many countries.

Can we accept that our children and grandchildren have neither the quality nor the diversity of food that we have today ?

Like so many endangered animal species, thousands of varieties of fruits, vegetables and fish are progressively being erased from our food map. We cannot resign ourselves to eating this limited menu, offering only an abundance of standardised and tasteless products, to the detriment of our health.

Agriculture, environment, health, economy, culture, education and tourism: all pillars of our contemporary society are impacted by this food peril.  To fight against these growing threats, access to « good food » must not be a privilege but an absolute right, independent of any notion of income.  No citizen should be excluded from this right for economic, social or cultural reasons.

Our Foundation brings together under one roof several projects that achieve these objectives. Welcome to the world of food biodiversity that we want to preserve. Eating is an agricultural act !

THE FOUNDATION'S MISSION

The Foundation for the Promotion of Taste has the following goals:

- the promotion, enhancement, and preservation of quality and tasteful products, respectful of the culinary and oenological traditions of their region of production.

- the development of an early awareness of tastes and smells for younger generations.

 - raising awareness of the food heritage of our regions, by promoting their oenogastronomic heritage to the public, particularly in the context of tourism.

- the organization of the Swiss Week of Taste, as well as all other network actions that contribute to the education of taste from the youngest age, to the enhancement of the producers of food biodiversity, in the spirit of the preservation of the culinary heritage.

The Foundation can undertake any action that will allow it to reach its goals directly or indirectly. The Foundation is a non-profit organization.